Biena on Chronicle…Lights..camera..action!

February 20, 2013

20130220 Chronicle Okay so it didn’t exactly (at all) go like that, but its fun to say.   In December, we did a taping for Chronicle, the TV show.  Different team members and I spent the whole day with the Chronicle team.  None of us had ever been on camera before, but the crew was very laid [...] … << read more >>

Hunting for Office Space

January 1, 2013

20121231-Office-Original-Pic2-e1357061188987[1] One home office and two temporary offices later – we’re finally moving into our own office space.  I held out for so long that now we’re waaaay overdue…with supplies and materials and paperwork piling up everywhere and teammates working on top of each other. I’ve envisioned what our office would look like for a long [...] … << read more >>

Biena Update

June 20, 2012

20120620 YouthTrade Whole Foods Gala We’ve been quiet on the blog front recently so I wanted to send an update.  There are so many incredible things going on that I’m not sure where to start. First – we got picked up regionally by Whole Foods!  As an entrepreneur, getting a call from Whole Foods to discuss regional placement is one [...] … << read more >>

CT Vegetarian Festival

May 7, 2012

biena foods at ct vegetarian fest We exhibited last weekend at the Connecticut Vegetarian Festival in Hartford, and had such an amazing time that I decided to write a post about it.  I had a hunch that we would get a warm reception from the vegetarian and vegan crowd.  After all, I’m vegetarian, and one reason I created this snack is [...] … << read more >>

Would you like to try a new snack?

March 25, 2012

biena foods dedham We’ve been on a demo frenzy since we got on the first shelf at Whole Foods Hingham 4 weeks ago.  Since then, we’ve sampled with well over a thousand, maybe 1500 people. There are about a gazillion reasons why sampling is so critical for any new brand – but for me – #1 on that [...] … << read more >>